Move into modular market proves a success for EYG as it heads towards doubling first year sales targets

EYG Commercial is on course to more than double its sales target in its first year since moving back into supplying the modular buildings market.

The firm has secured major contracts on projects in the education, leisure, health and modular housing sectors - as well as for the Ministry of Defence.

Now we are determined to secure further growth, driven by a dedication to meeting the changing needs of the industry and the needs of customers.

“We’ve got to where we are so quickly because we’ve focussed on relationships and being honest in every aspect of our work,” explained business development manager Mike Hastie.

“People often forget relationships and honesty are the key to business, and that’s why we have ensured there is one single point of contact with our customers for everything they need. Customers need consistency and they need to have trust in who they are dealing with.

“We firmly believe that’s been at the heart of our success. We’re confident in our products and service, realistic and don’t over promise, and are honest at every stage. If something does need dealing with, we get it done.”

Experienced and responsive team committed to quality

EYG’s approach that has seen the commercial division produce thousands of windows and doors for major multi-million-pound developments across the UK.

Further success is anticipated, thanks to the expertise of a great team - estimator Gareth Bennett, processors Chris Page and Rich Sims, draftsmen Ian Cheng and Dave Hargraves and contracts managers Rich McNeil and Neil Coxon, who oversee all on-site installations.

“The team have really driven this growth and made this work, and we have had a lot of invaluable support from commercial director Steve Swallow,” added Mike.

“The industry is fast-moving and demands a quick turnaround on products, which can be a challenge at times when you’re busy and growing.

“There have been areas of learning for us as a team, but we’re winning contracts because we have so much to offer. We usually turnaround job estimates in 24 hours, which has been key to winning work, and we provide premium quality aluminium windows, doors and curtain walling.

“Having branches across the county, and fitting teams in and around London, has also helped us win new customers. It means we can be responsive to client needs and be cost effective.

“Importantly we’ll also give the same commitment to a small job for a handful of windows to a contract for hundreds of windows. Some smaller companies often don’t approach the larger suppliers because they don’t think they’ll get the customer service. That is a perception we’re determined to disprove.”

Opportunities for growth as construction goes modular

Looking ahead, the biggest challenge for EYG is in educating customers as to why its products are the ones they should choose.

“As a specialist glazing business we have to meet strict regulations and standards at all times,” says Mike.

“We price our work on that basis, and there is at times a job to do to educate the customer and contractors about this, as some prices from others may look attractive, but perhaps should be setting alarm bells ringing rather than looking like a great deal.

“We are very proud of our industry accreditations, such as the British Standards Institution (BSI) and Secured By Design (SBD), which cover all products including our panic exit doors and electric strike doors. We offer that extra quality and assurance.

“Moving forward, the industry is becoming more bespoke. Modular windows are no longer all the same and some very impressive and modern developments and iconic buildings are actually modular as it reduces costs and speeds up developments.

“That call for more flexibility and more bespoke products plays into our hands given we design and manufacture all of our own products, so we will be looking to develop that area of work over the coming 12 months and beat our targets once again.”